Credits
Concept
Alexandra Panayotou / Elpida Panourgia
Graphic Design
Elpida Panourgia
Production
Elpida Panourgia / Greece / 2019
For the Company / Client
ORAMIQUE Be. Live. More company / Alexandra Panayotou – Oramique’s founder & director.
Description
ORAMIQUE Be. Live. More, is a company founded by Alexandra Panayotou in 2017. Oramique’s work is based on the methodology of its founder and offers executive and professional development programs as well as burnout and stress programs. Those programs focus on a holistic, balanced approach to achieve professional and personal transformation, excellence and sustainability. The programs are based on the themes of Energy, Excellence, Achievement, Empowerment, Motivation, Results, Balance, Sustainability and Fun. Oramique’s goal is to help people achieve a well-balanced and fulfilled life, while maintaining their top performance and reaching their potential in life. The name of the company Oramique has Greek roots, as Orama is the Greek word for Vision. For the logo and identity design of Oramique we took into account the basic themes of the company’s role and philosophy, such as the orama and the personal vision, the dream and potential in life and the definition of purpose and direction. In Oramique’s philosophy, everything starts from a vision and expands. For this reason, we created a logo based on the philosophy of the Spanish Mandala designs. The Mandala, which can loosely be translated to mean circle, represent wholeness and can be seen as a model for the organizational structure of life itself. Such a symbol represents a person’s striving for unity of the self in order to become a whole. The center of the circle in the mandala design of Oramique’s logo represents the CORE values and the vision of the individual or the company, which expand using geometric shapes and form a universe, a vision, a form of action in real life.
Resources used
Digital Design
Adobe Illustrator CC
Adobe Photoshop CC
Wacom Tablet
